DN Digital as Usual logo

The c-suite’s role in driving digital transformation.

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Analysts such as Gartner reveal that IT spending is no longer only the remit of the IT department. In fact, the majority of IT procurement takes place in business departments such as HR, marketing, finance, customer service, legal, product development and sales – where all members of the c-suite play a role in driving the digital transformation agendas of their departments, and broader organisation.

Digital Nation Live 2023: Digital as Usual, will incorporate a digital report, unpacking the impact of digital technologies on Australian business, in departments outside of IT.

We will launch this report in an exclusive breakfast event at a Sydney CBD location on Tuesday 30th of May.

In 2024, Digital Nation’s Digital as Usual report and event series will see four iterations, each providing c-level executives, board members and non-execs with comprehensive insights around the topics:

  • Cybersecurity
  • Finance, HR and Marketing 
  • AI, Automation and Analytics 
  • Tech Partnerships

The topics will be investigated through mini documentaries and deep-dive articles. Each report will be launched at an exclusive breakfast event in Sydney. 

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Breakfast Launch

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We will launch each of the Digital As Usual  reports at exclusive breakfast events at Sydney CBD locations throughout 2024.   

Each launch will bring together 75 senior leaders in Australian business, from a cross section of business functions 

Digital Nation Australia will host panels and fire-side chats, drawing out further insights from these chapters. Audience members will have the opportunity to ask questions and provide their feedback. 

Each panel will feature a spokesperson from the sponsor organisation, executive and non-exec directors from mid-market to enterprise level end-user organisations. 

The Digital as Usual report.

This digital report will break down the business impact of digital transformation for different business departments, highlighting the voices of decision makers in those departments that are responsible for technology procurement, and the ways they are leveraging digital tools to improve outcomes.

Chapters

  • Marketing and customer experience (CMOs, head of CX)
  • HR/people and culture (CHRO, head of HR)
  • Cybersecurity (CISO, CSO)
  • Finance (CFO, CRO)
  • Customer Service (CCO)
  • Operations / Procurement (COO/ CPO)
  • Legal/compliance (Chief legal officer, general counsel, NED)
  • Product development (CPO)
  • Sustainability – (CSO)

Digital Nation Live Breakfast —
launching the Digital as Usual report

DN DAU 3.0 Cyber Security logo

Sydney - 5th March 

Melbourne - 29th May

Brisbane - 4th September 

Cyber Security: A whole of business approach to cybersecurity

It is crucial for Chief Information Security Officers (CISOs) and security leaders to learn to better communicate cyber risk to boards and executive teams, to ensure that the appropriate level of risk awareness and investment is directed towards cybersecurity.

However, the language required in effectively translating cyber risk for board leaders differs to how security leaders can best engage with their chief execs. 

This Digital As Usual report and event brings together security leaders, c-level executives and board directors to explore the strategies they can utilise to drive effective cyber programs. 

Finance, Marketing & HR: Leveraging technology & digital 

Analysts such as Gartner reveal that IT spending is no longer only the remit of the IT department.

In fact, the majority of IT procurement takes place in business departments such as HR, marketing and finance – where all members of the c-suite play a role in driving the digital transformation agendas of their departments, and broader organisation.

This report will unpack the impact of digital technologies on Australian business, in departments outside of IT.

Read the report here.

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7th August

The launch breakfast will bring together experts from the two most stand-out chapters from the report, with a c-suite audience from Australian end-user organisations.

Digital Nation Australia will host two panels, drawing out further insights from these chapters.
Content at the event will be included in the report, adding a unique opportunity panellists to be featured in the editorial deep-dive.

Each panel will feature a spokesperson from the sponsor organisation and c-level executives in the field.

Silver:
$12k
(digital sponsorship)
Logo on report
Partner content video and article
EDM

Gold:
$15k

All Silver inclusions plus:

Contact details of 25 leads from readers that have engaged with the sponsored section
Invitation to launch breakfast (2 tickets)
Host table of 6 executives at breakfast + 2 sponsor reps
Contact details 25 attendees at the breakfast launch.
Platinum:
$20k
All Gold inclusions plus:
Speaking opportunity on a panel
Exclusive editorial video interview recorded at event – published on Digital Nation site, newsletter and LinkedIn

Sponsorship Inclusions

Sponsor Inclusions

  • Logo on report 
  • Invitation to launch breakfast (2 tickets)
  • 50 leads from event attendees (name, email, company, position)
  • Host table of 6 executives at breakfast + 2 sponsor reps
  • Speaking opportunity on a panel
  • eDM to iTnews & Digital Nation - Cybersecurity Persona Database 

Investment - $9,800 + GST 

Package Add-on

  • 1 x Partner Content article written by iTnews & Digital Nation
  • Partner Content article to be hosted on both iTnews & Digital Nation 
  • 1 x LinkedIn post on both iTnews & Digital Nation 
  • 1 x editorial eNewsletter promotion on both iTnews & Digital Nation Subscribers

Investment - $4,000 + GST 

Contact us

Get in touch with the Digital Nation sales team.

1655268347032

Joanne Ross

Strategic Partnerships Director

M: +61 405 024 113

E jross@nextmedia.com.au

1647236867615

Jermaine Borquaye

Commercial Director

M: +61 413 714 613
E: jborquaye@nextmedia.com.au

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Velvet-Belle Templeman

Publishing Director – B2B

M: +61 406 988 891
E: vtempleman@nextmedia.com.au