Partner Content
Partner Articles
Experienced commercial editors at Digital Nation will help you produce engaging and high-quality content - allowing you to speak directly to your target audience.
In consultation with your team, our editors will create a custom 500-750 word article based on your objectives and selected topic. A partnered content piece can even be a great amplification tool for existing content that you want to present to the Australian tech community.
This product includes a content call with our team, and two rounds of feedback. The article will be labelled as partner content and displayed in our Partner Content Hub.
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Inclusions:
- Final approval on content before it goes live
- 3 months hosting on the publication (under the partnered content hub)
- 1 month guaranteed exposure on the home page
- LinkedIn post on the publications handle
- Editorial newsletter promotion in the partner content box
- End of Campaign reporting (at the 1 month mark)
Timeline: 10 days post content call
Cost: $6,000+GST per article
Partner Video Content
Digital Nation offers several kinds of video packages, all of which are designed to communicate your messaging as storytelling that engages meaningfully with your target audience.
Videos can be recorded remotely via zoom or in person at our St Leonards studios. We can also send a camera crew offsite to record at your office location or at a conference or event. The work is led by one of our journalists, who will both conduct the interview/s and oversee the post-production process.
Minidocumentary
- 3 - 4 speakers
- 10 minute video
- 750 word partner article
Investment - $12,000
Video Interview / Case Study
- 1 - 2 speakers
- 5 minute video
- 300 word partner article
Investment - $9,000
Social media video / Minicast
- 1 speaker
- 90 seconds - 3 minute video
- 50 - 100 word social post
Investment - $4,500
Sponsorship Inclusions:
-
1x video in chosen format
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Video and article hosted in partner content hub of site.
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Content shared on website, newsletter and LinkedIn.
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Downloadable copy of the final asset (30-days after publication)
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End of Campaign reporting (at the 1-month mark)
Video Campaign
We strongly recommend video campaigns comprised of a flagship minidocumentary, several spin-off interviews and a batch of smaller social media video offerings.
Creating social media video in bulk, allows you to spread individual aspects of your messaging across a range of easily consumed snippets. When purchased with video interviews/case study or minidocumentaries, social media videos / mincasts may serve as a traffic driver to the long-form content.
Minidocumentary Package
- 1 x minidocumentary and article
- 1 x video case study and article
- 3 x minicasts / social media posts
- 1 x eDM
Investment, $25,000
Minicast Series
- 6 x minicast videos
- All videos derived from one hour interview with journalist and released once a week for six weeks
- 1 x eDM with links to all content
Audio Minicast Series - $12,000
Video Minicast Series - $15,000
Surveys
Your questions. Our audience.
Market research is a critical tool for your company to understand marketing trends and potential growth areas. Using our audience, we can ask crucial questions that will help shape your business in the future.
This research content/data can be made exclusive to you, or can be done in conjunction with our brands and all data will be verified, cleaned and laid out in a presentable format. There is also the opportunity to use the findings discovered through the survey in other custom products such as reports, partner content, animated videos and infographics to reach the channel community.
Survey Structure:
- The topic is mutually agreed upon by the client and editorial
- The topic questions are generated by the editorial to maximise reader engagement
- Participation in the survey is promoted online and using the publications EDM's
- Surveys receive a minimum of 100 responses
- The participants must opt-in to share their data with the sponsor
- The results are anonymised and shared with the sponsor
Inclusions:
- Survey development and promotion
- Respondent list
- Standard survey infographic demonstrating findings
Premium survey = $19,000 exc. GST
- 1200 word report (designed pdf provided)
Webinars
Leveraging the network of our publications contacts throughout the Australian technology community, our editorial team will facilitate a webinar targeting a specific topic.
The webinar will be an interactive Q&A model ensuring a seamless, engaging and interactive session.
Speak with our team for information on pricing and packages.
The Digital Nation team will provide an end-to-end service with the help of the following Digital Nation representatives:
- Delegate recruitment team
- Senior editorial figure to facilitate & host
- Project Manager
Inclusions
- Editorial planning call
- Editorial moderation and hosting of webinar
- Delegate acquisition campaign (advertising, direct email, eDM & telemarketing)
- Attendee data share
Partner Hubs
Sit down with the editorial team to curate your content to ensure you deliver a unique overview of your company’s value proposition.
Partner Hub Costings
Base - $8,000+GST
Premium - $15,000+GST
Speak with our team for further details and packages.
Contact us
Get in touch with the Digital Nation sales team.
Joanne Ross
Strategic Partnerships Director
M: +61 405 024 113
Jermaine Borquaye
Commercial Director
M: +61 413 714 613
E: jborquaye@nextmedia.com.au
Velvet-Belle Templeman
Publishing Director – B2B
M: +61 406 988 891
E: vtempleman@nextmedia.com.au
| Creative Ad Unit | Price | Dimensions (pixels) | Full SIze (KB) |
|
Leaderboard |
$120 cpm | 728 x 90 |
60 |
| MREC | $120 cpm | 200 x 250 | 60 |
| Half Page | $120 cpm | 300 x 600 | 60 |
| Interstitial | $2,000/week | 640 x 480 | 100 |
| Skin (included Super Leaderboard) | $3,000/Week |
Skin - on request Super leaderboard 970 x 90 |
180 100 |
| Newsletter Sponsorship | $2,500/week |
650 x 90 300 x 250 82 x 25.8, 8-15 words |
30 30 30 |
| eDM | $2,500/send | On request | 100 (HTML + images) |
Our Products
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eDMs
eDMs An ideal platform to promote your product, launch, event, or downloadable assets.
Carry your brand message, special offers or specialised content like whitepapers, videos and webinars straight to the CRN audience with confident content engagement.
Reach inboxes of more than 8,000 ANZ Tech/IT Channel opted-in subscribers.
Sponsorship Inclusions:
- Email direct to the inboxes of opted in CRN readers
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Newsletter Sponsorship
Our industry-leading newsletter lands in over 10,000 inboxes every day – significantly greater than any other channel publication in Australia.
Sponsorship Inclusions
Sent Tuesdays and Thursdays to opt-in subscribers, content created by editorial.
All Ad units are sponsored owned including upper/lower banner, MREC, Sponsored link (82x25 logo, 8-15 words) and 100% share of voice.